Work & War: The Balancing Act, with Entrepreneur Joyce Azria


Yael Trusch & Joyce Azria discuss the question among so many business owners at these trying times: How do I focus on growing my business when my world is upside down? And more importantly WHY? Why grow my business during these trying times?

They discuss:

  • The shame we might feel around trying to scale and grow our businesses
  • The need to be authentic and gentle
  • Running businesses that are in alignment with our core values
  • The ultimate purpose of the business and the money it generates
  • Contextualizing the events unfolding around us and our roles as leaders & business owners
  • The role our businesses and our work plays in generating light and combating the darkness

If you’re a a business owner based in Israel, or one whose bulk of sales happen in Israel, AND are interested in MAXIMIZE, the Business Coaching Program Yael is running with Joyce Azria, please email: yael@yaeltrusch with the Subject line: ISRAEL MAXIMIZE.  We have a special limited amount of scholarships available.

Apply to MAXIMIZE The Business Masterclass with Joyce Azria & Yael Trusch, a 6 month course and mastermind for values-driven, forward thinking entrepreneurs who want to take their business to the next level, without compromising their values. Apply to join at

This episode is sponsored by Daily Aliyah, a new and practical book that will help you stayed inspired and connected to your Torah daily. Get your copy at

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